“On Surfing” is a new book from Indoek about the finer points of what the pursuit garners in those that surf, in and out of the water. It’s a collaboration between writer, Michael Adno, and artist / designer, Matt Titone. The series spans pros and industry stalwarts to enigmatic locals and folk heroes. From Gerry Lopez, Kassia Meador, and Mikey February to Stephanie Gilmore, Taro Tamai, and Thomas Campbell, the series shows just how coded, nuanced, and eclectic surfing has become. The concept is simple: We ask all subjects the same questions about their life-long relationships to surfing and the memories they conjure up, and their stories appear alongside hand-drawn portraits. Our goal with this project is to bundle together a set of thoughtful interviews that reveal both the small, prosaic details about surfing but more meaningfully to articulate bigger questions about just what has cast such a spell on this cast of characters. In turn, we hoped it might become an indispensable source of inspiration on every surfer’s bookshelf, one more stab at giving shape to the thing that cannot be named about surfing.
Interviews by Michael Adno
Illustrations by Matt Titone
Volume: Approx. 100 pages
Binding: perfect bound book with cloth linen taped spine
Printing: 1-color Foil Stamped cover + Offset printed interior pages. Printed in the USA at Shapco
Paper: 4 different recycled color paper stocks by French Paper